Strategic Advisor

Simona Turin

Turning roadblocks into launchpads for breakthrough innovation.

Meet Simona Turin, a Strategic Advisor at Data Insight and a powerhouse at the intersection of innovation, technology, and execution.

Known for her near-100% “say/do ratio,” Simona blends visionary thinking with relentless delivery, equally comfortable shaping high-level strategy as diving into the operational details.

With over 20 years’ experience spanning Wall Street’s mission-critical systems, Xero’s rapid growth, and AI transformations at Air New Zealand and AskNicely, she thrives where entrepreneurial grit meets bold ambition. She’s built and scaled platforms serving millions globally, uniting teams across product, engineering, and commercial functions to drive meaningful impact.

Her superpower lies in navigating ambiguity with speed and empathy, using customer insight and evidence to build products people love while driving commercial value. Currently serving on multiple boards including Fidelity Life, Loaded, and Hectre, Simona brings a global mindset shaped by immigrating three times and mastering four languages.

At Data Insight, she helps transform our AI activation expertise into scalable products, applying her experience building from 0→1 and scaling from 1→100 to turn AI experiments into enterprise value.

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Simona Turin

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